I recently came across this website: www.what-customers-say.com . It compares itself, albeit at a much earlier development stage, to something like Trip Advisor. I’m pretty excited about it’s potential.
Julie is the Queen of Trip Advisor. Everytime she travels somewhere and stays at a hotel, B&B, lodge, or resort she logs on to http://www.tripadvisor.com/ and writes her review of that accomodation. But, more importantly she plans almost all of our trips by first logging on to Trip Advisor to find out what real people are saying about all the various hotels in the areas we are going. Who believes advertising anymore? And while a brand name sometimes gives you comfort, it doesn’t ensure you’ll love the hotel.
With the proliferation of sites like this, you can get open, honest feedback about something with fewer hidden agendas. In the “old” days, you had to read a review from a “critic”. This would be an individual who may or may not have become an “expert” in their field and now they are telling how great (or awful) the steak, or bed, or movie was. Did the critic have any agenda? Even if they don’t, the critic is just ONE person/review. On many of these reviewer-based websites, of course, you often have to take reviews with a grain of salt, especially if there are only 3 reviewers for a particular topic. However, upon mass (50+ reviews is a good size), you can start to get a real understanding for the reviews. And, as in Trip Advisor, you can follow a particular reviewer around to see what else they have reviewed. If somebody has a lot of complaints about most hotels, they are probably just grumpy people so don’t pay too much attention to them. The same can be said for the “always happy” reviewers.
But, I digress (this is where I hear Julie saying “What’s your point?”), the point about this blog was social reviews and the new site What Customers Say (www.what-customers-say.com) . And although this site is very new (launched Aug 2008), I think it will add great value to those looking for a great realtor. Because trust me, not all real estate agents are the same. We have met many many realtors over the years, my Mom was even one. We’ve bought numerous properties through them, spoke with dozens during Open houses, and I have met many through my brokerage work. We would have a lot to say in the reviews, but we’d also love to read about the ones others recommend because we often are looking for good agents to work with.
So, do I think this is a good idea? Heck ya!! Now, we just need it to expand beyond Edmonton!!!! What do you think about this new site? And the idea of a website to review real estate agents?? Talk to me.